VR1 LOGISTICS
VR1 Logistics is a freight transport arrangement company.
They wanted an update on their pre-existing logo design and a business card to go with it.
They were very specific with what they wanted, basically requesting a draw-over what they already had.
COMPLETED FINAL LOGO DESIGN FOR VR1 LOGISTICS
The client gave me a very specific brief. They wanted this exact design but with different colours. They also wanted to change the crown from what they called a 'Queen`s' crown to a 'King`s' crown.
This was very confusing especially after doing my research, I learned that the crown shown in the reference isn't specific to a King nor a Queen. Regardless, I figured to opt for a more classic style in my first design.
REFERENCE PHOTO FROM CLIENT
FIRST DRAFT FOR VR1 LOGO DESIGN
They were very pleased with this design- however, they still insisted that this crown did not look enough like a King's.
I updated the crown design into something more minimalistic and less decorative before finalising the logo.
BUSINESS CARD
This is the reference photo they gave me to go off of for their business card design. They were less specific for this design.
So I decided to make the card complement the logo design while still keeping a clean and sophisticated aesthetic just like in the reference.
I also adopted the reference's colour concept.
REFERENCE PHOTO FROM CLIENT
FIRST DRAFT/VARIATIONS
